Anti-tobacco warning: Now Ott platforms must also display anti-tobacco warnings, otherwise strict measures will be taken – the Union Ministry of Health has announced new rules for anti-tobacco warnings on Ott platforms

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Smoking or tobacco is harmful to health, millions of people around the world die prematurely from the effects of smoking. For this reason, it is recommended to keep your hands off it. You’ve probably seen a warning written below in small letters, along with smoking scenes in cinemas and on TV, but people still don’t take notice. Today the whole world celebrates No Tobacco Day. In such a situation, the Union Ministry of Health has issued a notice on new rules for anti-tobacco alerts on OTT platforms.

New rule applies to OTT

Under new rules from the Union Ministry of Health, OTT platforms are required to display anti-tobacco warnings in content. The notice said the Union Ministry of Health, Information and Broadcasting will take strict action against them if online content publishers fail to comply with the new rules.

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Rules already apply in the cinemas

This decision was made in light of the fact that tobacco use kills many people every year. Although it is already mandatory for theaters and TV channels. An anti-tobacco warning is issued at least 30 seconds before the start of a program on television and cinemas, but this was not mandatory for OTTs. Now this rule has also been implemented as mandatory on OTT platforms such as Hotstar, Amazon Prime, Sony Liv, Netflix and Zee5.

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